Thursday, 8 April 2010
We're now into the last few weeks of the campaign and I find myself writing ads for both sides. Helping out a Labour friend and candidate in a high profile seat with dispassionate advice and suggestions, while in my professional capacity, like a barrister defending a mad man, I slave over the Tories. The fact that there is so much spoof activity online is getting me into a psychological vortex. As much of my work finally sees the light of day in badly realised versions of their former selves, I find myself sitting in bed last Saturday, corrupting one of my own ads for the other side, then turning to address a hasty call from the office to churn out a crude mockery of another ad that ends up in the next day's Mail on Sunday. And with the most visible ads sometimes being the spoofs, it's now pointless distinguishing between the two. It's spoof-swirl. Luckily I have constructed a chinese wall that neatly bifurcates the professional and personal sides of my ad writing cerebellum so I'm alright for now. Nor do I spill secrets to the other side. Why not? well think about it logically. Take two possible motivations. Not to lose my job and not to act immorally. Both ends of the spectrum favour not being a double agent, therefore all points in between must do so too.